After reading and hearing about Nivea’s miscalculated advertising campaign where they had an African American actor holding the head of an African American man with an afro …and a slogan that read ‘act like you give a damn’ I needed a break from reality. Coincidently the Wayans Brothers was on. They were doing an episode on hair. Sean wasn’t allowed to get in a club because of his hair (locs). This prompted Marlon to want to get on Public Access tv, an infomercial network station, to sell a product that makes their hair more appealing. It was called ‘Goop-Hair-It-Is’. They go through a lot to promote their product for untold riches. They even hire Gary Coleman to be their spokesperson, more like poster child! Long story short, the product failed. Their dreams for untold riches nixed. And sean had to accept his locs and not patronize that one club!
I needed a far fetched story to neutralize the reality of some corporations that are still out of touch with the African American community but want African American dollars. I needed someone to make fun of themselves and ultimately the obsurdity of those who continue to use stereotypes as their basis for who WE are. I got a chuckle or two from those whacky guys; hope you do too.